
speaker
Felix Schoenherr
Head of Sales,
AWS Germany
Unlocking Germany's AI Potential: Where Data Meets Innovation
Felix Schoenherr is Head of Enterprise & Digital Native Business Sales at Amazon Web Services (AWS) Germany. He leads teams across industries like Financial Services, Travel & Transportation, Power & Utilities, and Healthcare & Life Sciences, supporting large enterprises and digital innovators on their transformation journeys with cloud, data, and AI.
With more than 20 years of experience in sales leadership and strategic customer transformation, Felix focuses on empowering German enterprises to harness data and apply AI to augment Germany’s strengths in engineering and process automation — driving competitiveness in the global economy.
He is passionate about shaping customer-centric cultures, pioneering new business models, and connecting technological innovation with business impact.